If you’ve been on Twitter at all this this week, you’ve probably seen the hashtag, ‘Delete Facebook’ trending.
Thousands of users expressed their disappointment concerning Facebook’s protection of their data, and it all links back to a political data company called Cambridge Analytica.
Years ago, Aleksandr Kogan, a Russian- American academic at Cambridge University, got permission from Facebook to pull data from a personality quiz app he created called “ThisIsMyDigitalLife”.
To use this app, however, users had to consent to give the app access to their and their friends’ Facebook profiles. With over 270,000 people downloading and using the app, and consenting, Kogan ended up getting data from about 50 million profiles.
Where Facebook says Kogan violated their rules, is when he then sold his information to a company called Cambridge Analytica, a third party in 2015. This company has helped politicians with their political campaign influence, including President Trump’s.
Facing criticism from users, Facebook announced it would be suspending Cambridge Analytica, Kogan and others .
The fact still remains that people are using the app, despite the hashtag. We want to show you a way to stop apps from accessing your information on Facebook. Check out the video!