Labor Day weekend is considered one of the deadliest holidays for drunk driving.
In 2017, the National Highway Traffic Safety Administration reported that 298 fatal traffic accidents occurred during Labor Day weekend.
To keep tabs of people driving under the influence, the Cape Coral Police Department will enforce its Selective Traffic Enforcement Program, STEP.
Instead of checkpoints, CCPD will place a “saturation” of uniformed officers in areas of the city’s most highly traveled roads and where impaired driving is likely. Some of those roads include Del Prado, Pine Island Road, Cape Coral Parkway, Veterans, and Skyline.
On the national landscape, NHTSA will tackle driving under the influence through its new safety campaign, ‘If You Feel Different, Drive Different.’
NHTSA’s campaign is not just for people who are drinking and driving, it’s also tapping into drug-impaired driving. The agency extended its message with the slogan, ‘Drive High, Get a DUI.’
“A driver’s judgment and ability to react are both impaired when driving high, but many drivers don’t realize that it’s dangerous and illegal,” Heidi King, NHTSA Deputy Administrator, said in a statement. “Driving either drunk or high is a DUI; impairment is impairment.”
Law enforcement agencies throughout the U.S. are taking the new ‘Drive High, Get a DUI’ and adding it to their annual ‘Drive Sober or Get Pulled Over’ campaign.
NHTSA continues to encourage motorists to use alternative ways to get home safely if they find they’re not fit to drive.
SaferRide allows users to call a taxi or a predetermined friend, and identifies the user’s location so he or she can be picked up.
Other options include rideshare transportation, like Uber or Lyft.
If you have a friend who is about to drink and drive, take the keys away and make arrangements to get your friend home safely.
And if you see an impaired driver on the road, contact your local law enforcement agency.
Additional reporting by Bo Evans